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Elgin USA is a leading innovator in workplace safety, known for high-performance audio gear built for the toughest environments. Their products combine advanced sound technology with durable, protective design—serving one mission: to make workdays safer, smarter, and more enjoyable for the modern workforce.

THE CHALLENGE

When Elgin USA partnered with AmpliSell, their goal was ambitious: reach $300,000 in monthly revenue on Amazon. We set a realistic timeline of 6 to 9 months to hit this milestone. The result? We achieved it in just 3 months—surpassing expectations and accelerating growth far ahead of schedule.

the SOLUTION

From day one, we implemented a comprehensive Amazon strategy focused on operational recovery, advertising optimization, and new product launch success. 

Here’s what we did:

1. Restored Suppressed Listings

Elgin USA faced a critical issue: several of their top-performing listings were inactive due to compliance violations. We prioritized resolving these issues and reactivating the listings—unlocking access to some of their best sellers. 

This step alone brought immediate traction and made the $300K revenue target significantly more attainable.

2. Ad Performance Overhaul

At the start of our engagement, their advertising Return on Ad Spend (ROAS) was averaging 2.2. Through campaign restructuring, keyword refinement, and strategic budget allocation, we increased ROAS to 3.5. 

With performance metrics in place, we confidently scaled ad spend—amplifying visibility while maintaining profitability.

3. New Product Launch Success

Launching a new version of a core product was key to Elgin’s growth plan. We executed a high-impact strategy, achieving 700+ units sold and $40,000 in revenue—all in the first month.

To make this launch successful, we:

  • Leveraged Amazon Vine to generate early, credible reviews.

  • Applied a price walk-up strategy to gain momentum without devaluing the product.

  • Drove external traffic via email, tracked with Amazon Attribution tags.

  • Added the new version to the existing product’s PPC campaigns.
  • Integrated a “new version” widget on the original item’s PDP to redirect traffic and encourage upgrades.

the result

In just 3 months, AmpliSell helped Elgin USA:

  • Achieve $300K in monthly revenue—6 months ahead of schedule
  • Restore and optimize their top-selling listings
  • Improve ROAS from 2.2 to 3.5
  • Successfully launch a new product with outstanding early sales and traction
  • Establish a scalable, profitable foundation for long-term Amazon growth

conclusions

Elgin USA’s rapid success is proof that with the right strategy and platform expertise, ambitious Amazon growth goals are not only achievable—they can be accelerated.

At AmpliSell, we specialize in helping brands like Elgin USA unlock their full potential on Amazon. Whether you're launching a new product, optimizing ad spend, or recovering from compliance setbacks—we have the team, tools, and track record to help you win.

Ready to scale your Amazon presence?
Let’s talk.

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